New Products' Dependence on Consumers' Behaviour in Seeking a Successful Market
Widespread perception about the motivations behind decision making process in purchase of a new product is crucial for the success behind the development of innovative products. This article used a quantitative research method to test hypothesises that were associated with different stimulating factors of consumers personality traits that affect the sale of new products; at the same time, it helped to highlight factors that have a significant effect. A non-probability convenience sampling method was used to distribute questionnaires to 105 students living in the UK. This research paper has found out that differences in personality traits of consumers have a significant effect on buying behaviour and intentions in case of new products, which in turn affects the final purchase of the products.
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The impact of attitude on reading performance among IELTS test takers
The International English Language Testing System (IELTS) serves as one of the most effective assessment tools to evaluate candidates’ overall English language proficiency being highly accepted by organizations and educational systems. Given that reading skills is believed to be a crucial skill for academic attainment (Cochran, 1993), test takers’ attitudes on reading for such an internationally recognized test and its relationship with their reading proficiency have been rarely explored. The present study was an attempt to investigate the attitudes of candidates towards IELTS test and its impact on their reading performance. To this end, 149 Participants (76 male and 73 female) were given a standardized attitude questionnaire (Rasti, 2009) to investigate the participants’ attitudes. The questionnaire was followed by two tests: A reading proficiency and a vocabulary test. The participants were also required to take a mock standard IELTS Academic Reading test to integrate statistical information. The results revealed that there is a significant positive correlation between the test takers’ attitudes towards the IELTS test and their reading performance. Additionally, there is a significant positive correlation between attitudes in general and reading proficiency and vocabulary knowledge. The findings consistent with other research (e.g., Chemutai, 2015; Hosseini, Hosseini, & Roudbari, 2013; Malallaha, 2000; Petrides, 2006) suggest that attitude should be considered as a key element through the processes of reading acquisition which may lead to better performance in proficiency tests. Key Words: attitude, proficiency, reading comprehension
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Study of young Iranian Identity In the era of globalization
This paper examines the effects and consequences of globalization on the identity of young Iranian. At first we describe concepts of globalization, identity, young and then with the method of analysis and explanation we seek the impact of these cases to know the impact of globalization on the identity component and their influence on Iranian young identity. Globalization is fueling a crisis of identity that challenges distinct form of official identification and facilitate the identification based on traditional value based on local value, identity-based on public value, open, plural and identification based on consumption.
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“Imam Muda” reality show: an analysis of non-verbal communication of young Imam
This research seeks to examine the nonverbal communication of an influential leader to change mind and behaviour of others, particularly in the field of dakwah. The portrayal of young Imam in the Malaysian reality show “Imam Muda” brings new landscape of muslim socialization process and implies significant values of dakwah. The definition of young Imam and its role as a progressive leader in a modern, multiracial society are described and illustrated in this 10-episode show. The researchers give special attention to nonverbal communication of the winner as this aspect is a determining factor of being a good and influential leader. The contestants may have more or less the same quality in terms of Islamic knowledge, but to gain social influence as an Imam, obviously nonverbal communication talks louder than verbal communication. The silent messages displayed by an individual are more countable and reliable in the eyes of people, as concluded in Mehrabian’s 7%-38%-55% Rule. Five episodes of Imam Muda have been selected and five elements of nonverbal communication have been analysed – kinesics, paralanguage, haptics, appearance and proxemics. A thorough analysis of the top Imam is carried out to see to what extent he uses the nonverbal communication in interpersonal or mass setting that promote him as the most eligible young Imam.
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Hey I Want To Complain: Cross-Cultural Comparison of Complaints in Persian and American English
What should we do when the customer service is poor or when we buy a faulty product but the store does not let us return it? We should resolve such problems through complaining effectively. Having a good command of grammatical rules and vocabulary of the language is necessary but it is not enough; the ability to produce language that is socially and culturally appropriate is a real asset in settling such problems. This study attempted to compare the pragmatic competence of Iranian EFL learners with that of native speakers of English language when they find it necessary to perform the speech act of complaint. Ten Iranian EFL students of Azad University in Lahijan served as the subjects of this study. The data were collected through comparing the complaint letters written by American native speakers with those by Iranian EFL learners. The responses were analyzed in terms of the main components of complaints. The findings indicated that American native speakers and Iranian EFL learners showed different pragmatic behaviors.
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Perception of students in Co-curricular Involvement in Developing Soft Skills
The balance of physical, emotional, spiritual and intellectual student can be generated from both the academic and non-academic education. Student involvement in co-curricular activities can help to shape the soft skills of the students as the supply of self-promotion in the workplace. Student involvement, directly or indirectly can improve their soft skills, especially problem-solving skills that have a low percentage of the graduates in the country. The researchers wanted to investigate the students' perceptions of involvement in co-curricular activities to enhance the development of soft skills.
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Personality Characteristics of Mothers Determining the Effects of them on the Socialization Skills of the Preschoolers
This research examines the effects of personality characteristics of mothers on the level of socialization and desocialization of preschoolers. Survey prepared in accordance with the purpose has been applied to parents and teachers of three different nurseries in Atasehir, Istanbul. The data attained from the surveys have been evaluated with SPSS statistics program in computer environment. In determining the levels of the social adaptation and maladaptation of preschoolers and showing their mothers’ personality characteristics, average and standard deviation statistics were used, to determine the relations between mothers’ personal characteristics and the children’s state of social adaptation and maladaptationthe correlation analysis and in determining the effects of the personal characteristics on children’s state of social adaptation and maladaptation regression analysis were used. As the result of the research, it has been found out that the preschoolers are affected by their mothers’ personal traits of compatibleness and emotional disorder negatively. As the mothers’ level of showing their responsibility and emotional disorder personal traits increases, the children’s social maladaptation level decreases. Other personal characteristics do not affect the social adaptation and the maladaptation level of children.
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Restoration strategies of naghsh-e-jahan square to achieve social sustainability based on users visions
Square is most likely the first among the urban spaces created by human. It is definite that the more the functional flexibility of square is, the more ability it will have to stimulate people from different ages and levels to come more often there. Unfortunately, removing public activities of the square in modern age has made it lose its main role in encouraging social delight, social- cultural, interaction and social solidarity. Naghsh-e-Jahan square is a trace of worthwhile squares in Iran that its unique role has been neglected because of irresponsible interventions. In the present research, descriptive procedure with case study had been used. People’s priorities have been asset by statistical questionnaires consists of 10 questions. Questionnaires filled out by both locals (n=70) & tourists (n=35) in 2010. According to the criteria research and the results of questionnaires, socio-cultural & physical design recommendations are suggested for the future planning and designs in the square.
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Devotion (definitions, concepts reviews)
To entrust the lives of sacrifice, to give the children right from the first week to the coinciding names bear. Everyone from the people, both male and female shall, by means of the right hand, or from the right is not. Isaac Sultan Morad was the first king of the dynasty of the old one from the right path A third reason is that the family should be the same as those selected by him, and the fourth is devoted to every single nut or dynamic And fifth from right to capitulate a white piece of cloth so it is important to say at the beginning of the creation God also led Pyrbnyamyn and friends Pyrbnyamyn and David confessed.
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Fiscal sustainability of the proposed bicol autonomous region in the Philippines
Region V, also known as the Bicol Region, is one of the seventeen regions in the Philippines. An organization in the region known as the Bicol Autonomy Movement claims that for a very long time its people have entrusted the region’s destiny to the national government which had been perennially accused of poor governance, and relegated the region to social and economic oblivion. The movement asserts regional autonomy so that Region V can rise up from the bondage of poverty and neglect (Jimenez, 2006). This study examined the actual revenues of the cities, municipalities and provinces of the Bicol Region, and the actual and projected revenues from national taxes collected locally through the Bureau of Internal Revenue. Then it proceeds with projected expenditures of setting up new governance structures for the Bicol Autonomous Regional Government, separate and distinct from existing expenditures of local government units. As an ending note, the paper brings forward some points that may be considered by the Bicol Autonomous Movement in terms of fiscal sustainability.
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