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Lot of attention has been given towards natural healthy therapeutic foods by health professional and the common population for improving overall well being, as well as in the prevention of diseases. In this connection, many grains and fruits have been regarded in functional foods. When such ingredients are added into food preparation with an objective of imparting health benefit is the need of the hour. With this aim, a venture was made to develop a bakery product and evaluate its organoleptic attributes. A chocolate pound cake was formulated and in which desired proportions of kavanai rice and Tribulus terrestris fruit powder were added and thus 5 varieties of cakes were prepared and its sensory attributes were compared with the standard cake. 9 point hedonic scale was used to assess sensory characteristics via colour, appearance, flavour, taste and overall acceptability. Garrets ranking tool was employed to assess the ranking of hedonic score. The overall acceptability of cake 2 (80% Refined Wheat Flour and 20% Tribulus terrestris fruit powder) and cake 3 (100% Refined Wheat Flour and 10% Tribulus terrestris fruit powder) had the highest score of 8.55 and was comparable with standard cake. It was imperative that addition of 10% Tribulus terrestris fruit powder into chocolate cake without addition of Kavanai rice scores highest for its sensory attributes. It is concluded that kavanai rice and Tribulus terrestris fruit powder could serve as potential functional ingredients in the development of therapeutic foods. Key Words: Tribulus terrestris fruit powder, Kavanai rice, functional foods, Chocolate Pound Cakes.

Marine mycology is one of the major emerging areas or research in tropics. It is gaining importance not only due to taxonomic and ecological perspective, but also for unique metabolites biochemical and enzymes from the sea. Majority of the studies on marine fungi are confined to the temperate regions. Studies in tropics and subtropics gained importance only in last two decades. So in this present study addresses the marine fungi undertaken in tropical/subtropical habitats especially driftwoods in muthupet mangroves. Diversity of marine fungi colonizing the drift wood samples was assessed and the common and dominant driftwood inhabiting marine fungus were grown on seven different media. A total number of 23 species (11 genera) of fungi were recorded from the driftwood samples collected from five different stations of Muthupet mangrove (Chief corner, Koraiyar River, Saradi, Sethuguda, Xavier Munai). They were assignable to ascomycotina (3 species), basidiomycotina (1 species) and Deuteromycotina (19 species). The common and dominant marine fungus was showed fast growth in SWPDA.

A general framework for the development of a new generation of PM Linear Oscillating Machine (PMLOM) using FE magnetic analysis suitable for short strokes is described in this paper. A microcontroller based IGBT inverter is developed for the control of thrust and oscillation frequency. The PMLOM can perform precision oscillation task with relatively low power dissipation. The use of powerful permanent magnet material such as Neodymium-Iron-Boron alloys has greatly improved the performance of the machine. The forces for aluminium mover embedded with rare earth permanent magnets are determined analytically and the results are validated extensively by comparison with finite element analyses.

The BPO industry in India has become a growth engine for the economy. It has achieved staggering growth in the last 10 years of its operation, adding 5 million jobs and USD 15 billion in its revenue. 5 million jobs naturally imply that 5 million people are working in some capacity or the other for the industry. This makes the job of HR all the more demanding, and important. Human resource is responsible not just for procuring the right kind of people for the right jobs, it also makes sure that these people stay with the company, and, during their stay contribute optimally to the company’s development. Although, in a BPO, it is relatively simple to lay down the technical qualifications of the job, the channel through which people with such qualification can come to the company, and the manner in which these aspirants can be evaluated. The high attrition rate in the industry is primarily due to the restricted career options or growth opportunities for the youngsters. Fear of stagnation is a major factor that forces the employees to quit the industry. While some leave their career mid-way in pursuit of higher education, others are drawn in by the higher pay packages offered elsewhere. The new entrants into the BPO sector, who are consistently on the lookout for trained youngsters, offer higher remuneration. With the employees moving to other jobs in less than a year, the industry has to confront the gnawing problem of attrition.

In order to meet the growing food demand, use of pesticides is a common feature in agriculture now a day but extensive use of pesticide has resulted in global contamination of the environment. Imidacloprid is one of the major representatives of the new generation of neonicotinoid insecticides. The objective of current study is to examine the hematological parameters and developmental defects after exposure of imidacloprid in chick embryos. Present study was carried out on 300 fertile eggs of white leghorn chicken. Imidacloprid exposure increases the risks of developmental defects and mild toxic effects on hematological parameters in chick embryos.

Salinity is one of the major stresses in arid and semi-arid regions causing adverse effects at physiological, biochemical, and molecular levels, limiting crop productivity. In this research, three canola cultivars (Licord, Talayeh, Zarfam) were compared at 5 salinity levels (control, 50, 100, 150 and 200 mM) for their catalase, guaiacol peroxidase, superoxide dismutase activity,proline and yield in a completely randomized design with 3 replications. In our study, we found that NaCl concentrations greater than 150 and 200 mM caused the irreversible disorders. Increased salt concentrations led to significant changes in the levels of antioxidative enzymes and proline in three canola cultivars. Also, yield rates in three varieties decreased in the presence of NaCl concentrations.

This paper focussed on Federal character principle which was introduced into the Nigeria political and administrative system because of the multi-ethnic nature of the Nigeria Federation, so as to promote fair-ness among different ethnic nationalities in the equitable distribution of resources like employment, appointment, and election to any public position to promote national loyalty and encourage national development. A review of the contributions of federal character to national development in Nigeria since its inception in 1979 till date entails that the desired objective have not been achieved. It then becomes clear that federal character is now more of a curse than a blessing to Nigeria and Nigerians because; it has damage the principle of excellence, it discourages determination and zeal for national development, it undermines standard and professionalism, it encouraged liquidation of many industries, it invaded the integrity and standard of public bureaucracy and its purely an elites policy. Based on the above findings, some recommendations were made as prerequisite to national development in Nigeria.

The growth of complexity of the business environment in which firms operate, calls for more effective tools, able to consider the effect of the strategic choices of the actors of the market and to supply information useful for managerial decision process. Game theory seems to be an ideal candidate for this scope. Nevertheless, because of its axiomatic approach, its validity to highlight and define marketing issues has many critics. This paper analyses the main literature about the use of game theory for marketing management decisions and highlights its limits in this field in order to answer to the question: Can game theory be an effective marketing tool?

ABSTRACT In this paper induction motor speed controlling using FOC with genetic algorithm tuned hybrid PID plus fuzzy controller is discussed. Tuning of PID plus fuzzy speed controller by GA improves static and dynamic performance of FOCIM. Nonlinear induction motor modeling is modeled as linear model for optimization of controller gains. Matlab/Simulink based simulations are carried out with different cases to check efficiency of proposed controller. These results are compared with conventional trial and error method to check improvement in peak overshoot and response time. Keywords: FOCIM (Field Oriented Control Induction Motor), Genetic Algorithm, Fuzzy, mutation, crossover.

Green Banking means combination of operational improvements, technology and changing client habits in banking business. Adopting green banking is not only useful for environment but also benefits in greater operational efficiency. This paper analyzes the evolution of green banking concepts in India, its necessity and significance. It also highlights the major benefits and challenges of Green Banking. Banks should go green and play a pro-active role in India’s emerging economy. This paper has also presented the status of Indian Banks as far as Green banking adoption is concerned. It also highlights the green banking initiatives been taken by the Indian Banking Industry. It gives a detailed study on the findings that there have not been many initiatives in this regard by banks and financial institutions in India though they play an active role in India’s emerging economy. The objective of this study is to find out what initiative has been taken by the Indian Banking Industry to adopt Green Banking. This article also presents the to find out different ways to overcome such hindrances. Observational method and descriptive research design has been adopted for this research and secondary data has been chosen for the research.