Archives-October 2012

Bhubaneswar before becoming the capital of Orissa in 1948 had been a temple town with series of ancient sandstone temples, heritage ponds and water tanks. Now Bhubaneswar is one of the modern well-planned cities with broad avenues, planned habitation, institutional, commercial and industrial areas. But still it gets the prestige of the temple town due to large number of temples and natural lakes located in the old town area. The old town area has tremendous architectural, historical and cultural values which need to be protected Now-a-days the process of urbanization and socio-cultural change started with increase in population. Here the question is how to conserve the historical area and its natural heritage. Bindusagar is one of the natural heritage and holy lakes in Old Bhubaneswar. The lake is surrounded by many temples and monuments. The lake receives wastewater and sewage from the surrounding buildings, flowers and offerings from the temples, and other wastes from the ghats. The lake is highly degraded and its water is unsuitable for pilgrims and local residents for bathing or any other religious activity. This paper highlights the proposal for conservation and rejuvenation of the Bindusagar Lake located near the famous Lingaraja Temple of Old Bhubaneswar.

Customer Relationship Management is the philosophy, policy and coordinating strategy and some might say “the art” of connecting different players within an organization so as to manage their efforts in creating an in general valuable series of experiences, products and services for the client. For instance, the CRM “personal touch” can help to improve customer satisfaction, generate great “word of mouth,” and increase revenue. In this way, CRM helps companies distinguish, in addition to anticipate, the needs of existing and potential customers. Functions that hold up this business idea include sales, marketing, customer service, training, professional development, performance management, human resource development, and reimbursement. Many CRM proposals have failed because performance was limited to software installation without coalition to a customer-centric strategy. In any organization customer should be in the top priority in their list. In today’s business nobody owns customer but customer owns the vender. In order to be successful and viable in 21st century a company must have customer-centric capability. In RFC it is essential to make its business more customers oriented by implementing CRM. The customers at CRM are looking for not only service but also excitements. The customers of RFC are also looking for organized, safer and valuated service rather than other competitors. The main reason for this is that it is one of the oldest schools in the vicinity that is Transport Canada approved Flight Training School. To make it happen have to follow some strategy which will determine the directions of success. Target segment, behavior and positioning as long as strategy, structure, process, human resource and reward to follow. The structure to process, reward the people to motivate them towards the main goal of the company. All of these must be consistent among themselves. In RFC, CRM have to introduce to improve its services, which will lead the club to its goal. RFC customer we find in every segment has their own demands but core goal in the same.

The article entitled titled “A STUDY ON ROLE OF TOTAL EMPLOYEE INVOLVEMENT AND PERFORMANCE MANAGEMENT OF EMPLOYEE” is to study the various factors that are concerned towards the motivation and total employee involvement. The analysis is mainly based on the primary data that is by the interviewing the employees. The researcher has taken a sample size of 164 and has used the stratified random sampling method to select the samples from the total population of 1620. The statistical tools like Percentage Analysis, Score Value analysis method, Cross tables, ANOVA, Correlation and t-Test were made use of for the analytical purpose. The study gives the opinion of employees’ about the HR functions like working environment, nature of work performed, working hours, remuneration, working atmosphere, relationship with superiors, internal motivators and external motivators, which contributes towards the motivation of the employees and about the total employee involvement in their work. The researcher from the findings, reveal that the motivation factors such as, working environment, working atmosphere, relationship with superiors, working hours, nature of work performed, remuneration and Total Employee Involvement are above the satisfactory level, except for a few factors like internal motivators and external.

Maximum power point trackers (MPPTs) play a vital role in photovoltaic (PV) systems because they increase the efficiency of the solar photovoltaic system by increasing the power output. MPPT algorithms are necessary because PV arrays have a non linear voltage-current characteristic with a unique point where the power produced is maximum. The output power from the solar panel varies with solar irradiance, temperature and so on. To increase the power extracted from the solar panel, it is necessary to operate the photovoltaic (PV) system at the maximum power point (MPP). This paper presents the Matlab/simulink arrangement of perturb & observe (P&O) and incremental conductance (INC) MPPT algorithm which is responsible for driving the dc-dc boost converter to track maximum power point (MPP). This paper also presents the theoretical analysis of variable step size (VSS) of INC MPPT which can effectively improve the tracking speed and accuracy of maximum power.

The performance of a computer system is heavily dependent on the characteristics of it’s interconnect architecture. A poorly designed system bus can throttle the transfer of instructions and data between memory and processor, or between peripheral devices and memory. This communication bottleneck is the focus of attention among many microprocessor and system manufacturers have adopted a number of bus standards. Hence memory access time has been a bottleneck which limits system performance. Memory controller (MC) is designed to tackle this problem. The Advanced Microcontroller Bus Architecture (AMBA) specification defines an on chip communications standard for designing high-performance embedded microcontrollers. This paper focuses on how to build an AMBA Advanced High performance Bus (AHB) based memory controller that can work efficiently in multi- master and multi- slave communication model.

The pulse beetle, C.maculatus is a major storage pest of stored grains. Different botanicals were evaluated for their bioefficacy against this pest. The present study was undertaken to study the effect of A. indica (L), C. gigantea (L.), O.tenuiflorum (L), P. amarus (linn) and T. purpurea ((L.) Pers.). Oviposition deterrence and adult emergence activity were carried out at three different concentrations (4%, 8% and 12%) on blackgram, Vigna mungo (L.) against C. maculatus. Maximum oviposition deterrence activity was observed in T. purpurea (70.09%) followed by A. indica (69.44%), P.amarus(56.21%), O.tenuiflorum (50.32%) and C.gigantea (39.39%) at higher concentration. Reduction in adult emergence was higher in C. gigantea and O.tenuiflorum (87.85%) treated seeds. The other plant powders also exhibited their higher potential against C. maculatus.

The present investigation was carried out to find the effect of aqueous and ethanolic extracts of bark of Ficus religiosa for its anti-inflammatory activity in Hamsters. Anti-inflammatory activity was evaluated using acute inflammatory models like carrageenan induced paw edema models. The biochemical parameters like thiobarbituric acid reactive substances (TBARS), enzymatic anti-oxidants and non enzymatic anti-oxidants were carried out in blood and tissues of control and experimental animals in each group. Oral administration of the ethanolic extract (Ficus religiosa bark) at the dose 100mg/kg body weight (b.w) showed significant effect than aqueous extract and was also much comparable to that of standard drug, Ibuprofen. The mechanism of anti-inflammatory effect of Ficus religiosa is probably due to their inhibitory action on the release of mediators of inflammation.

As organizations become aware of the strategic importance of e-commerce they will also become aware of the need of quality Web sites. In early years the World Wide Web was originally designed to present information to Web surfers using simple sites that consists of hyper linked text. But, Modern Web applications run large-scale software applications for e-commerce, information distribution, entertainment, and numerous other activities. The factors that constitute software quality in traditional data processing are well defined. However, it is necessary to have a full understanding about the quality in the context of World Wide Web. This paper identifies a new quality factor, searchability for the World Wide Web with the checklist of enablers. This factor enables the Web site developers and evaluators to create quality Web sites.

A reliable multicast routing enables a process to multicast a message to a group of clients in a way that ensures all the host destination group members receive the same message. Multicast routing on Wireless Mesh Networks brings great challenges in security due to its high dynamics, link vulnerability, and complete decentralization. Hence, due to its insufficient security requirements and vulnerability to attacks, a novel secure multicast routing protocol S-ODMRP, takes full advantage of trusted computing technology. The novel methods proposed overcomes the above degradation and decreases the communication cost by broadcasting the local traffic and by providing self healing mechanism to each nodes in the network so that it cures the link failure caused by the failed routers and reconstructs the multicast key path, in which the path selection is based on the link basis. And the trusted key is distributed for the secure multicast routing in the Wireless Mesh Networks. In which the trust value for each node is based on some set of rules such as the jointly behaviors, energy behaviors, and the activity model. Hence the NS-2 simulation includes various parameters such as Packet Delivery Ratio (PDR), Bandwidth overhead, cost per received packet, number of attackers and achieves the higher security and throughput.

Companies have been collecting data for decades, building massive data warehouses in which to store it. Even though this data is available, very few companies have been able to realize the actual value stored in it. The question these companies are asking is how to extract this value. The answer is Data mining. Data mining, the extraction of hidden predictive information from large databases, is a powerful new technology with great potential to help companies focus on the most important information in their data warehouses. There are many technologies available to data mining practitioners, including Artificial Neural Networks, Regression, and Decision Trees. Many practitioners are wary of Neural Networks due to their black box nature, even though they have proven themselves in many situations. In our current research we are attempting to compare the aforementioned technologies and determine if Neural Networks outperform more traditional statistical techniques. This paper is an overview of neural networks and questions their position as a preferred tool by data mining practitioners.